This study is being carried out by the Avian Influenza Group, University of Bristol in collaboration with the Behavioural Science and Evaluation Unit, University of West England. The Chief Investigator is Professor Ellen Brooks-Pollock.
The project is supported by the University of Bristol, Research England Policy Engagement Fund. Ethical approval for the online survey was obtained from the University of Bristol, Faculty Research Ethics Committee (16 January 2024), Reference ID 17048.